Liz Leino

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Specifications	Liz Leino
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APPLIED MATERIALS EXTERNAL USE 10 WHITEPAPER Applied Materials 3050 Bowers Avenue P.O. Box 58039 Santa Clara, CA 95054-3299 U

Specifications	Liz Leino
Outline	COST OR VALUE? PHOTOVOLTAIC CELL MANUFACTURERS LOOK BEYOND THE COST OF OWNERSHIP TOTAL COST OF OWNERSHIP A DIFFERENT APPROACH TWO EXAMPLES NOT CAPTURED IN TCO: BREAKAGE AND PRINT QUALITY THE VALUE OF PEGASOTM CALCULATING VALUE CONCLUSION
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Content	APPLIED MATERIALS EXTERNAL USE 10 WHITEPAPER Applied Materials 3050 Bowers Avenue P.O. Box 58039 Santa Clara, CA 95054-3299 U.S.A. Tel: +1-408-727-5555 Applied Materials Italia Srl Via Postumia Ovest, 244 1-31050 Olmi di S.Biagio de C. ta, Treviso, Italy Tel: +39 0422 79-4401 This report contains forward-looking statements, which are all statements other than those of historical fact, including those relating to Applied Materials’ performance, strategies, products, competitive positions, operational efficiencies, solar cost objectives, core competencies and opportunities; customer spending; and the economic and industry outlooks. These statements are subject to known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements, including but not limited to: the level of demand for nanomanufacturing technology products, which is subject to many factors, including uncertain global economic and market conditions, business and consumer spending, demand for electronic products and semiconductors, and governmental renewable energy policies and incentives; adverse conditions in the global banking system and financial markets; customers’ utilization rates, capacity requirements, and ability to acquire sufficient capital, obtain regulatory approvals and/or fulfill infrastructure requirements; variability of operating results among the company’s segments caused by differing conditions in the served markets; the successful performance of acquired businesses; Applied’s ability to (i) develop, deliver and support a broad range of products, expand its markets and develop new markets, (ii) timely align its cost structure with business conditions, (iii) plan and manage its resources and production capability, (iv) implement initiatives that enhance global operations and efficiencies, (v) obtain and protect intellectual property rights in key technologies, and (vi) attract, motivate and retain key employees; and other risks described in Applied Materials’ SEC filings, including its Form 10-K. All forward-looking statements are based on management’s estimates, projections and assumptions as of the date hereof, and Applied undertakes no obligation to update any forward-looking statements. For more information, please visit our web site at www.appliedmaterials.com/solar Send inquiries to solar_sales@amat.com © Applied Materials, Inc. 2010. Applied Materials logo and other trademarks so designated or otherwise indicated as product names or services, are trademarks of Applied Materials, Inc. in the US and other countries. All rights reserved. Printed in USA. August 2011/rev 3 SEMICONDUCTOR \| DISPLAY \| ENERGY \| SERVICE Applied Materials, Inc. (Nasdaq: AMAT) creates technology that helps high-tech manufacturers turn innovative products into growth opportunities. Our advanced nanomanufacturing equipment, service and software allows the semiconductor, flat panel display, solar PV, flexible electronics and energy efficient glass industries to efficiently produce advanced technologies at costs everyone can afford. Learn more at www.appliedmaterials.com.
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Following Datasheets	WhitePaper-Custom-DigitalS (6 pages) whitepapers (3 pages) WhiteSpacesEmerReq101708 (14 pages) WhiteSpacesEmerReqSupp102208 (21 pages) WhiteSpacesOpptoPetRec022411 (16 pages) WhiteSpacesOpptoPetRecon050809 (30 pages) WhiteSpacesPetfRev022709 (7 pages) WhiteSpacesReplies051809 (13 pages) WhiteSpacesReplytoOpptoEmerReq102808 (18 pages) white_plains (2 pages)
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Liz Leino

Liz Leino

COST OR VALUE? PHOTOVOLTAIC CELL MANUFACTURERS LOOK BEYOND THE COST OF OWNERSHIP TOTAL COST OF OWNERSHIP A DIFFERENT APPROACH TWO EXAMPLES NOT CAPTURED IN TCO: BREAKAGE AND PRINT QUALITY THE VALUE OF PEGASOTM CALCULATING VALUE CONCLUSION